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See how this 24 years old Nigerian is harnessing the power of WhatsApp to create a community of super cool Gen Z

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One of the greatest way to build wealth is through adding value to ones immediate community, even startup fundraising have a family & friends round, this is because unlike institutional investors, these people are ready to carry you when you fail, this is what Akinlusi Funso Oluwagbenga, 24 is leveraging to build a brand, in Western Africa, Nigeria to be precise, WhatsApp TV is thing, people use there large audiences, status views to bill prospective customers for ads placement but there is a downside to the model, unverified news, misinformation, nudity, most importantly non-active viewers, for most 5000 views only 100 are engaging in post, these are the challenges making the once shining means of social influencing die down until January last year when Funso started his Captain Awesome TV, the Nigerian influencer has always referred to himself as a social media influencer not just a WhatsApp TV admin, but this wasn’t what brought the distinction, it was the way be carefully built his audience from zero to close to 10k active status views to his highly curated itinerary of events from music and entertainment gist to politics and football commentary, and highly engaging programs around topics like sex education, relation tips to spear heading campaigns which say the TV community give a huge amount of money to the less privileged etc.

When asked why he is being thorough in an industry people don’t really appreciate he said “everyone project there non existent, advanced version on Instagram, fake there level of intellect on twitter, but WhatsApp is where you really know people because it’s like there safe and private space, where no one is really watching, so people’s opinion about a brand or service in the space tends to be from an honest point of view not clout for retweets or likes”

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Dj Wapsam takes his self named clothing line up a notch, launches online storefront

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During the pandemic, Dj Wapsam like everyone else was scouting for opportunities online, to get his DJing skills to more people, countless audiomack mixes, whatsApp broadcast messages until he found the right platform, Tiktok roughly six months later, his strategy was simple yet hard, create a catchy adlib, the resonate a phrase that a listener won’t easily forget, the uptrend started with Ibon “wonti yi ibon, esare o esare o” shortly after the 1 mins videos was everyone, people reposting, apart from his Djing skills, one thing Wapsam didn’t let go is his clothing line! Shopwapsam now!

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Ovtrends is changing the face of urban street retail

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Approximately 50million nigerians are between the age of 15 to 24 years, the GenZ, filled with vibes, and energy, one identical culture among this age grade is there love for style and fashion, but the issue of “what I order vs what I got” keeps occuring, that was what spurred Victor to start his own clothing retail line, Ovtrends to help over 20 million people have access to trending clothings, not just clothings, having them get what they truly order for a big problem with nigerian vendors, the brand also offer personal shopping experience and bulk orders and they power diverse means of payment.

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Fashion is dead in Nigeria? Bigsam Apparel is countering the statement!

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The early years of Nigeria as a country saw rapid expansion and industrialization that even the civil war couldn’t really stop, the oil boom brought a lot of money into the country, which saw a collapse in the output of Nigeria agricultural sector, but textile industry in Kano where running fine, until early 1990s when the bubble busted, naira collapsed, Nigerians started opting for internationally made cloths “ready made” these ushered in big brands like Gucci, Dior, then sportswear’s like Nike, Umbro, Puma and Adidas.

lately the new found acceptable of Nigerian music music on a global stage has led to more Nigerians looking inward from tech to fashion, but there is still a problem a lot of fashion houses are either giving subpar product or too expensive, until BigSam Apparel found a balance, the CEO/ Founder Samuel Ugbagbor Osohiomon said during our session “big respect to everyone in the fashion industry, but there are a lot of errors, zero customer satisfaction, people don’t really trust brands so that’s why we are doing what we are doing, good pricing and top notch product”

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